Founder: Giovanni Panerai (1825 -1897)
Country: Italy
Creation time: 1860
Founding location: Florence, in Italy
Product categories: high-end watches in the field of sports, leisure.
Attached to company: Richemont group
PANERAI was founded in 1860 and was famous for precision machinery and
excellent quality. In the beginning it for Italy Royal Navy produced precision
instruments and watches. Now Panerai has become world famous advanced sports watch brand. By virtue of design inspiration from the sea,
Panerai was
targeted for high-end watches brand in the field of the sport, leisure. Design
style of Italy and the Swiss professional technology make every watch having a
distinctive brand style and excellent quality.
1860 Giovanni Panerai (1825 - 1897) was founder of family enterprise. He in
Ponte Alle Grazie of Florence set up a watch workshop and established
interactive relationship with the Swiss respected well-known watch factory.
After Giovanni Panerai died, his son Leon Francesco inherited his father's
business.
From 1890 to 1900 Giovanni Panerai’s grandson Guido Panerai (1873 - 1934)
expanded the family business scope, joined the production of precision
instruments, and became designated supplier of Italy Royal Navy.
In 1900 Panerai moved watch workshop to San Giovanni square in Florence;
this workshop now is still watch factory shop. "Orologeria Svizzera" on
signboard of the entrance so far could be made out, which so obviously
emphasizes honorable Swiss blood of Panerai brand. In
addition, watch factory started for the Italy Defense Ministry to provide optic
and machinery tools.
In 1910 watch factory begun to R & D luminous material to be used in
the instrument dial, sight and telescope device, finally it successfully
combined zinc sulfide and radioactive bromine, developed”Radiomir” having
luminous effect. If the mixture is placed in a small glass tube, which can
effectively make life longer. Guido Panerai, with the success of this invention,
obtained patents in Italy and other countries.
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