Brief introduction about Baume & Mercier

Baume & Mercier ancestry laid foundation in Jurassic area, after hundreds of years of experience and transformation, and it always adhered to create high-quality, low-cost product, so that consumers satisfied with one hundred percent essence sense. In sixteenth Century, Geneva watch making technology began, at that time Baume family located in France Franche-Comte pastoral area was aware of the importance of industrial transformation. In 1542, Baume family stepped out the first step of adventure and established studio in Swiss Jura valley area, later louis-joseph Baume built their own factories and gradually expanded overseas market. In 1893 a tourbillon Observatory watch without key winding won the highest honor of Kew Observatory race, which for Baume & Mercier watches successfully expanded overseas market.

 

In 1912, William Baume in Geneva met czar nobleman descendant - famous watch business manager Paul Mercier. In fact, it is difficult to imagine that two people having totally different personalities would be together: William Baume is strict with every demands, conservative and very concerned about his reputation; Paul Mercier is full of energy and vitality, passional for art. Two people in 1918 officially cooperated, and Baume & Mercier occurred.

 

Their cooperation pushed brand to the peak. In 1921, Baume & Mercier won the highest honor of the Royal watch manufacturing - "poincon de Geneve" quality mark awarded by Republic of Geneva, and this honor was the highest praise for Baume & Mercier product quality and creativity.

 

Through introducing from Italy agents Baume & Mercier cooperated with Piaget, jointly built a worldwide distribution network and committed to the development of new technology and new watch style, which for Baume & Mercier established an excellent reputation and successfully developed a vast number of customers. Until 1980, Baume & Mercier watches have been sold to the world on five continents, more than 70 countries.

 

Since its establishment in 1830, Baume & Mercier adhered to Swiss watch making tradition and evoked the design inspiration and created a series of unique and elegant works. Today, the brand successfully is combined with watch making professional technology and innovative science and technology; in the same industry, it leads the group and continues to launch a surprise. Baume & Mercier’s history is the evolution of a series of partnership: a group of distinguished people worked together for the production of the highest quality watches.