In 1995, based on cal 640 movement, Oris launched universal adjusting
watch, which is the first one that displayed hour, minute and second in the same
level of a watch.
1996, this year was a new milepost of Oris in the marketing strategy,
because Oris in the first time attended large Sponsorship event: Oris London
jazz festival. At the same time it opened Oris and jazz inseparable relationship
for a long time.
In 1997 Oris launched world time zone watch of the movement cal. 690; it is
the first watch in the world with two panel showing different time, and combined
time adjustment button. The same year, it launched world time zone watch Jules
Verne, having observatory movement, limited in 250 pieces.
In 1998 Oris launched full steel series mechanical watches, this wrist
watch has rugged design, and its characteristic is the use of a large number of
stainless steel materials for the watchcase and watchband.
In 1999 Oris BC3 - in large watch crown series, new design flight watch for
the first time was listed.
In 2000, Oris XXL created excellent results as soon as it was introduced in
the market, as its name, this watch is famous for its huge size. xxl.Oris for
the first time in three different sizes and movements introduced new
style.
In 2001, with the big crown TT1 appeared on the market, then new power was
added for Oris series
watches, and Stainless steel matched with black rubber upper ring of Formula
One racing tires embossing design.
In 2002, introduced the new Miles series watch, Limited only 750, Oris
build new style for cool and elegance. Oris at the same time cooperated with the
Formula One racing driver Allan McNish.
In 2003 Oris and Formula One racing BMW Williams team signed an exclusive
watches partnership contract. 2003 success works was introduced - limited
“WilliamsF1 Team CHRONOGRAPH.Artelier” watch; a unique case design matched with
a totally different movement.
2004, in order to celebrate the anniversary of Oris 100th, 1904
commemorative limited watch was launched, including stainless steel watch strap
of art and world time zone. Ralf Schumacher became new spokesman for Oris in the
BMW WilliamsF1 Team, and Oris launched a limited Ralf Schumacher
Chronograph.
In 2005, Oris extended its contract with WilliamsF1 Team and launched 2 new
limited watches-Oris
WilliamsF1 Team left crown limited watch and Oris Ma Kewei Bo limited
chronograph. Oris designed a great artist Frank Sinatra series watch, and this
design is inspired by the classical series; the radiating dial design and the
unique collection of Broadway style figures called out 1960s’ spirit.
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